HR tech content that ranks #1 and gets cited by AI chatbots.

Hi! I'm Pratika. I write for B2B SaaS and enterprise technology brands with a journalist's spine, a strategist's head, and a writer's heart.

Published Work

Since 2020, I've produced 50+ bylined and ghostwritten long-form articles about human resources and the future of work. In this process, I've spoken to hundreds of subject matter experts and read dozens of books and research papers on this fascinating, evolving space.
Here are my latest clips:

Hire me for:

Long-form content production

I'll create rank-ready, conversion-optimized deep dives, pillar articles, and comprehensive guides for high-intent queries. My process includes in-depth research, tons of SME interviews, rigorous claim‑checking, and on‑page optimization based on cutting-edge best practices.

Content refreshes and optimization

I'll systematically audit existing content to find decay and intent gaps, then rebuild pages with current data, clearer structure, and verifiable sources. My clients typically see performance lifts in 45–90 days across rankings, qualified traffic, and conversions.

Let's work together!

If you're interested in my work, I'd love to hear from you! Please drop a message here or email me at [email protected].

Alternatively, connect with me on LinkedIn!